Q4 - Guide

The Ultimate Guide to Targeting.

Targeting investors is not only paramount to building a successful IR program, but is the hallmark of good IR. Download our Best Practices Guide for in-depth insights on how to find the “right” institutional investors, at the right time.

Learn about the following and more in this guide!

How to combine quantitative and qualitative approaches

Leveraging technology such as artificial intelligence and alternative data

Set realistic expectations and establish ways to measure your interactions

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Targeting is a top priority for IROs the world over. In fact, 75% of the 600 IROs surveyed ranked it among their top three goals.